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It ability be Barbie’s world, but the makers of the iconic toy accept appear four assorted new dolls, including figurines with vitiligo and no hair, to “better reflect the world” through body-positive representation in today’s added assorted society.
Parent aggregation Mattel afresh apparent its 2020 Fashionistas line, featuring Barbie dolls with vitiligo and no hair, as able-bodied as a baby with aphotic bark and a aureate prosthetic leg, and a Ken baby with long, abounding hair.
Over the aftermost bristles years, Mattel said they’ve acquired the accepted Barbie Fashionistas band to bigger represent assortment and inclusivity in the toy aisle, introducing dolls with nine altered anatomy types, 35 bark tones and 94 altered hairstyles, Fox 32 reports.
Parent aggregation Mattel afresh apparent its 2020 Fashionistas line, featuring Barbie dolls with vitiligo and no hair, as able-bodied as a baby with aphotic bark and a aureate prosthetic leg, and a Ken baby with long, abounding hair. (Courtesy of Mattel)
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When envisioning the 2020 lineup, Mattel told Fox News that designers formed with a dermatologist “to ensure vitiligo was accurately represented,” while the baldheaded baby aims to affect women and girls “experiencing beard accident for any reason.”
The golden-limbed baby is additionally the latest accession to Barbie’s calendar of dolls with abiding disabilities, per Fox 32. The dolls were created in a accord with 12-year-old Jordan Reeves of the Built-in Just Right nonprofit, which works to advance “creative solutions to advice kids built-in with differences alive a added agreeable life.”
Meanwhile, the long-locked Ken Baby marks a aboriginal in the Fashionistas line, as he break attitude with his long, abiding hair.
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Lisa McKnight, SVP and GM of Barbie and Mattel Dolls portfolio, said that the newest offerings in the Fashionistas calendar aspire to “better reflect the world” for consumers today.
“We are appreciative that Barbie is the best assorted baby band on the bazaar that continues to advance to bigger reflect the apple girls see about them,” McKnight said. “Our charge to bigger reflect the apple drives a able conversation, and we apperceive our efforts are resonating with eight after abode of advance and the Fashionistas class up bifold digits in 2019.”
Last year, Mattel said that seven of their top 10 bestselling Fashionistas dolls were diverse, including a baby application a wheelchair and a ample atramentous baby with an Afro hairstyle.
As for her booty on the new toys, Barbie seems thrilled.
“What makes us altered makes us beautiful!” the 60-year-old baby wrote on her official Instagram on Wednesday.
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